What is Meta Verified? How to Verify Your Instagram and Facebook Accounts in 2023
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Are you eager to have a blue verification badge displayed on your Facebook and Instagram profiles? Are you curious about the advantages and disadvantages of having one? This article provides a comprehensive, step-by-step tutorial on how to apply for Meta Verified status.
What is Meta Verified?
Meta Verified is a package subscription offered to creators on Instagram and Facebook. It comprises several benefits such as account verification, protection from impersonation, proactive account protection, and access to human support agents.
In addition, Meta Verified subscribers can enjoy special features like distinct stickers on Facebook and Instagram Stories, as well as Facebook Reels. They also receive 100 Stars per month to show support for creators. The subscription promises enhanced visibility and prominence on certain parts of Facebook and Instagram, such as comments, search, and recommendations.
Who can get Meta Verified?
Here is a list of requirements for applying to Meta Verified:
Your account should represent a real individual person, not a company or brand.
You must be at least 18 years old.
You should reside in either Australia, New Zealand, or the United States.
You must not violate the Terms of Use or Community Guidelines on Instagram or the Terms of Service or Community Standards on Facebook.
Your profile must use your full real name, which must match the name on your government-issued ID.
Your profile photo must show your face, which must match the photo on your government-issued ID.
You must enable 2-factor authentication.
You must have a previous posting history.
In contrast to the Meta Verified badge, the original verified badges on Instagram and Facebook were initially limited to public figures, celebrities, and brands. However, notable accounts can still apply for the original style of verification if they have a certain level of fame, such as being featured in news stories or having household name recognition.
Although the Meta Verified badge and the original verified badge for notable accounts appear identical, they differ in their associated benefits. Both badges display the well-known blue check mark and indicate that the account has undergone a verification process. However, the free original style of verification does not offer the additional perks that come with the Meta Verified subscription.
An individual who has the original style of verification as a notable profile has the option to apply for Meta Verified to access the extra components of the subscription. This enables them to receive added features such as account impersonation protection, exclusive stickers, expanded reach, and access to human support agents.
How Much Does Meta Verified Cost?
To subscribe to Meta Verified, the monthly cost will be USD 14.99 if you sign up on iOS/Android, and USD 11.99 if you sign up via the web. However, the pricing is slightly higher for users in Australia and New Zealand. For Australian users, the cost is AUD 19.99 on web and AUD 24.99 on iOS/Android. For New Zealand users, the cost is NZD 23.99 on web and NZD 29.99 on iOS/Android.
The advantages of getting Meta Verified
Meta is advertising Meta Verified as more than just a verification service, but rather as a subscription package. As a result, the following are the components included in the bundle that you receive for the monthly subscription fee:
Verified badge
As the name implies, Meta Verified involves a verification procedure that entails verifying your identity by examining your government ID. After this verification, Meta will award you a verified badge. This badge is identical in appearance to the verification badge given to "notable" accounts.
Protection from impersonation
Included in Meta Verified is a service that involves monitoring accounts proactively for impersonators who may be targeting individuals with increasing online followings. While Meta has not provided detailed information on how this will be accomplished, it is reasonable to assume that their significant AI resources will be utilized for this purpose.
Meta has previously stated that their investments in machine learning technology are crucial to their efforts to detect and combat fake accounts on Facebook and Instagram. They strike a balance between machine learning and a trained team of experts who review and take action on content that violates their policies. These same resources will likely be employed to support the proactive account monitoring plan in Meta Verified.
Direct account support
Account support directly from a live person is available to assist with important account-related concerns.
Stickers and stars
Users who have subscribed to Meta Verified are granted access to unique Stories stickers for both Facebook and Instagram. Furthermore, exclusive Reels stickers are provided solely on Facebook.
In addition, Facebook grants 100 stars per month to Meta Verified users to "support other creators." Facebook will pay $0.01 USD to the recipient for every star sent to them.
Increased reach
Meta Verified subscription also claims to enhance visibility and prominence of accounts in specific areas of Facebook and Instagram, such as comments, search results, and recommendations.
How does the verification process work?
To become a Meta Verified subscriber, you need to go through a verification process. As part of this process, you'll be required to submit a government-issued ID and a selfie video to confirm your identity. The name and photo on your ID must match the information on your Instagram or Facebook account. After your profile is verified, you won't be able to change your profile name, username, date of birth, or photo without going through the Meta Verified subscription and verification application process again. You can find more information about the verification process on Instagram and Facebook.
Summarizing the above
Meta Verified is a subscription bundle offered by Meta, which includes account verification, protection from impersonation, exclusive stickers, expanded reach, and access to human support agents. It costs $14.99/month for iOS and Android users, or $11.99/month for Facebook users who sign up through the web. Meta Verified is currently only available to individuals, not brands. Requirements for applying include being a real individual, 18 years or older, living in Australia, New Zealand, or the United States, and having a posting history. The bundle includes a verification badge, protection from impersonation, access to support agents, stickers and stars, and increased reach.